SAMA Ethos
What does SAMA stand for?
SAMA is more than a name—it’s a philosophy. Derived from the founder’s first and last names, it also reflects the Japanese honorific “sama,” used to show deep respect. At SAMA, we honor every client’s story with care, partnership, and purpose. Learn more about our philosophy in our Bespoke Services.
What makes SAMA different from other jewelry brands?
We believe your engagement ring should reflect your values as much as your style. SAMA combines custom engagement rings, competitive pricing, and social impact into one seamless experience. Each purchase supports a cause of your choice, making your love story part of a larger movement.
How does my purchase contribute to social good?
At checkout, you’ll have the opportunity to select one of our nonprofit partners aligned with causes such as gender equality, LGBTQIA+ advocacy, education reform, or mental health. A portion of your purchase goes directly toward that organization—because love should be purposeful. Meet our philanthropy partners.
Why is social awareness part of your mission?
We recognize that jewelry is more than ornamentation—it’s a reflection of identity, milestones, and legacy. By connecting our work to organizations driving systemic change, we aim to make your ring a symbol of something greater: equity, empathy, and empowerment. Learn more through our philanthropy partners.